Explore
CXO & Industry Strategist
With over two decades of corporate leadership experience, Vejay Anand bridges the gap between academic theory and high-stakes industrial reality. A seasoned CXO who has transitioned from core marketing to general management, he brings a holistic perspective on how to build sustainable brands and profitable companies in a volatile market.
Vejay Anand specializes in incubating and scaling businesses across diverse sectors, including retail, e-commerce, fashion, consumer products, and hospitality. Having managed multiple multi-crore portfolios and led the launch of airline retail and new media ventures, he offers students a front-row seat to the challenges of modern business growth.
In the classroom, Vejay Anand is known for a "fresh mindset" approach, encouraging students to tackle complex strategic problems with creativity and ethical discipline.
Areas of Academic Focus:
Strategic Management: Corporate road-mapping, infrastructure planning, and business incubation.
Advanced Marketing: Brand communications, product innovation, CRM/Loyalty logic, and the intersection of Digital & Traditional media.
Retail Operations: Chain store management, visual merchandising, and profitability analysis.
